A national survey released Friday indicates that consumers who are educated on ethanol have a higher interest in buying it. In the survey, respondents provided with relevant information about ethanol had nearly a 20% increase in their interest in purchasing it.
The survey also suggests that Americans are not concerned about the food versus fuel debate, as 10% of respondents agreed that using corn for ethanol will limit the food supply.
"These findings demonstrate that when consumers are presented with the simple facts about ethanol-enriched fuel, they're more than willing to make a commitment to the environment and American jobs," says Reece Nanfito, senior director of marketing for the Ethanol Promotion and Information Council.
Respondents also selected "better for the environment" as the top benefit of ethanol.
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